Starburys have

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Starburys have

"They’re selling a false [url=http://www.wimatherm.de/nike-air-max-tavas-c-34/nike-air-max-tavas-damen-c-34_35/]Nike Air Max Tavas Damen[/url] reality in the game of basketball, if you think that [url=http://www.wimatherm.de/nike-air-vapormax-c-49/nike-air-vapormax-damen-c-49_50/]Nike Air Vapormax Damen[/url] you’re going to take flight like Jordan," Marbury says. "It’s an illusion."

Marbury was also aware of the illusion that went beyond basketball. He began publicly challenging the man he felt was responsible.

"Jordan, those $200 sneakers you’re selling? Kill [url=http://www.royerimprimeur.fr/Nike-Air-Odyssey-Femme-c-32_33.html]Nike Air Odyssey Femme[/url] it, man. Stop poisoning the hood, man. It’s time for change, man. Let it go, man," Marbury said in a recent video.

Marbury is relaunching the Starbury shoe line, which debuted in 2006. (Peter Kramer/Getty Images)
Marbury is relaunching the Starbury shoe line, which [url=http://www.royerimprimeur.fr/Nike-Air-Presto-Homme-c-50_52.html]Nike Air Presto Homme[/url] debuted in 2006. (Peter Kramer/Getty Images)
For the last several years, [url=http://www.royerimprimeur.fr/Nike-Air-Presto-Femme-c-50_51.html]Nike Air Presto Femme[/url] Stephon Marbury has been playing pro basketball — and winning championships — in China, where he has become something of a hero. He’s also gone into the shoe business by relaunching the Starbury, [url=http://www.wimatherm.de/]www.wimatherm.de[/url] a $15 sneaker he first marketed 10 years ago. He sees himself [url=http://www.wimatherm.de/nike-air-presto-c-46/nike-air-presto-damen-c-46_47/]Nike Air Presto Damen[/url] as kind of an anti-Jordan.

"For kids to kill another kid for a pair of Jordans, I think that’s brainless," Marbury says. "But the people who are behind that and knowing that this is going on, it seems to be a little heartless."

The Starbury brand has [url=http://www.wimatherm.de/nike-air-max-90-c-19/nike-air-max-90-damen-schwarz-c-19_22/]Nike Air Max 90 Damen Schwarz[/url] already provided Marbury with encouraging stories.

"It’s cool. One kid saved his money and went and spent his $15 to buy a pair of shoes," Marbury says. "It was one of the cutest little things, seeing a kid actually saying, 'I have $15. My mom doesn’t have to buy [url=http://www.royerimprimeur.fr/Nike-Air-Max-1-Femme-Noir-c-1_2.html]Nike Air Max 1 Femme Noir[/url] my shoes anymore. I can buy my own shoes.'"

Starburys haven’t got Phil or [url=http://www.royerimprimeur.fr/Nike-Air-Max-Thea-Femme-Homme-c-30_31.html]Nike Air Max Thea Femme Homme[/url] Michael shaking in their Air Jordans. But the relaunch has given youngsters and their parents an alternative. This time around, Stephen Marbury hopes it will be an alternative that will [url=http://www.wimatherm.de/nike-air-max-command-c-31/nike-air-max-command-damen-c-31_32/]Nike Air Max Command Damen[/url] last.

"This is something that’s needed, because I was one of those [url=http://www.wimatherm.de/nike-air-max-1-c-7/nike-air-max-1-damen-c-7_8/]Nike Air Max 1 Damen[/url] kids," he says. "It’s not to go against Jordan or to go against Nike. It’s to actually set an example for them. This is forever."

“Forever” might be a stretch. It might be a start.