Business > Marketing > Content MarketingMarketing Power of RSS Content Syndication
Posted by nick_niesen in Business on November 1st nike air max black wholesale , 2010
RSS content syndication is relatively new legitimate practice in the world of search engine optimization (SEO). Marketing professionals specializing in SEO techniques are beginning to recognize the value of RSS content syndication however, and it seems that the more popular this technique becomes the more effective the results.
The value of RSS content syndication lies in the links contained within the content. This is because the big search engines like Google and Yahoo! pay a whole lot more attention to incoming links to a website than they did in the past. We ll get to content a little later, because it still counts, but it is so important to understand why syndicating content to RSS feeds across the web may make you more money and cost you LESS!
RSS feeds are appearing on websites across the internet in order to keep people up to date with the latest news or information on a particular topic quickly. And we all know that users expect quality content, but even more so they expect that content to appear immediately! And nike air max wholesale free shipping , they want to see the content. They do not want to look for the content. They do not want to link to the content. They want the content to jump off of the screen and into their brains in 10 seconds or less!
Perhaps this is why Really Simple Syndication, or RSS, came about in the first place. It s great news for web site owners too, however. Taking advantage of the huge variety and sheer number of RSS feeds that accept submissions from other websites provides a very cheap and simple way to develop more web site traffic and higher income.
Did I mention cheap? A minimal amount of time invested will allow you to not only provide a way for your loyal visitors to stay aware of your newest updates, but also to expand the awareness of the world about your services or products. I did mention cheap wholesale nike air max shoes china , right? Well, RSS content and article syndication allows you to spend some time preparing content in the standard XML RSS format and then to make it available to many free RSS feeds across the world.
With RSS syndication, you are never going to face any of these issues. If you can write an html file for your website, you can syndicate your own RSS content. The basic process is quite simple to master cheap nike air max trainers china , and as you become more familiar your skills will expand quickly as well.
What聮s even better news for web site owners? The major search engines are not only approving of RSS syndication, they are providing RSS feeds open for submission in a huge array of topic areas like sports, entertainment, world news, travel wholesale nike shoes china , health and technology. There is a topic for every web site owner willing to put in a little effort! And people use their sites already, so what a better place to syndicate your content?
When you place content in an RSS feed, a link appears to your web site. This is noticed by the major search engines, and helps to increase your link popularity among the search engines. Link popularity will potentially move your site up in the search engine results pages (SERPS). Combine these two facts, and you will see that no matter how you look at it wholesale nike air max trainers , RSS syndication will get you more traffic.
It doesn聮t really matter whether your additional visitors found you through an RSS feed, or if your visibility and increased link popularity allowed them to find you through a major search engine! Think about that, and you are sure to see the true benefit of RSS content.
Think about it, if you publish a web site geared towards IT professionals you might be providing content that is of a fairly specific nature. You may be giving information, tutorials or even advertising for a certain software package. Although this information is important to a large majority of the visitors who click on your link wholesale nike trainers china , some visitors may be more interested in a different area of the IT field.
Providing an RSS feed that displays the latest in the world of IT news may be a great answer. If the information found in your RSS feed is quality and relative to your visitors聮 interests, they will bookmark your site. Then they will COME BACK!
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